Shot Show 2022: Zippo Heatbank 6 Pro

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I was a bit surprised to see Zippo at Shot Show but when I thought about it, they are a brand closely related to the U.S. military history and for most of the 20th century, were as much a part of a guy’s every-day-carry as a pocket knife.

I’m guessing most of the orders they took at the show were for custom logo editions of their iconic lighter. When I asked what “new” products they had, I was shown their newest electronic hand warmer. It’s MSRP is over $50 which is a bit pricy for a 5200mAh power bank (typically hi-capacity power banks are 10,000mAh or more). I’m not convinced that their brand halo justifies premium pricing on a unit that doesn’t appear as physically unique as their lighter?

Available on Amazon
https://www.amazon.com/dp/B091B4FYRL/ref=emc_b_5_t

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Creative Director, Content Creator, and Game Producer

Tom "Moondog" DelMundo is a former NYC Creative Director.

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